We’re part of the history of London’s fashion scene. Known for our prints and chic home accessories, we’re your go-to for ready-to-wear women’s fashion. Founded 2006 in the heart of London, our design house is a haven for creativity. Inspired by vintage pieces, we curate collections that define the spirit of today’s modern woman. We have evolved over the years from our origins in scarves, to a go-to high street fashion house known for premium occasion wear, daywear and prints.

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Our muse is expressive, confident, and unapologetically individual — a Lady Rebel with a penchant for pieces that mirror her life and values. She wears Lily and Lionel for work, play, and every pursuit in between. From desk to dinner to dancing, she seeks elegance with a modern twist, pieces that speak to her inner strength and adaptability. Each garment offers her an opportunity to stand out, to be uniquely herself, and to carry the spirit of London wherever she goes.

Every collection is designed for the modern muse. We draw inspiration from vintage, catwalk trends and seasonal tones. Each pattern, color, and detail is crafted with care, bringing our designs to life in ways that feel as storied as they are stylish.

Lily and Lionel is more than a fashion brand; it’s a community of women who value sophistication with an edge. We invite you to explore our collections, designed to become part of your story and journey.