The Lily and Lionel Wimbledon Guide

Game, set, match—sorry, we had to say it. With the tennis event of the season underway at the All England Lawn Tennis & Croquet Club, we’ve curated your ultimate guide to what to wear, what to eat, and how to celebrate—whether you’ve scored tickets or not.


What To Wear to Wimbledon

When it comes to the Wimbledon dress code, think elegant, not athletic. “Smart casual” is the unofficial uniform for spectators, and the best outfits strike a balance between comfort and polish.

Wimbledon outfit ideas for women often include breezy sundresses, chic jumpsuits, and lightweight separates in soft, summer-friendly fabrics. Think effortless silhouettes with a hint of structure—perfect for a full day of courtside spectating.

Shoes are key: opt for something comfortable enough for walking the grounds. Even the Princess of Wales is said to bring her special ‘spectator pumps’.

Discover our curated edit of Wimbledon day dresses
Explore styles designed for sunshine, strawberries, and sweeping views from Centre Court.

Jessica Detachable Strap Poppy Floral Print Midi Dress In Multi - image 1    Cora Sleeveless Jersey Bodice Embroidered Midi Dress In Navy - image 1   model wearing Hayley Corset Inspired Midi Dress In Light Blue - image 2 Hayley Corset Inspired Zebra Print Midi Dress In Multi - image 2 Annie Smocked Wishing Well Floral Print Midi Dress In Multi - image 3


What To Eat & Drink at Wimbledon

No visit is complete without indulging in the iconic Wimbledon strawberries and cream. But for the full experience, head to Henman Hill (also known as Murray Mound) and enjoy a picnic while watching the matches on the big screen.

Wimbledon offers a charming pre-packed picnic for two, complete with courses, wine, and all the picnic essentials—right down to a gingham tablecloth. Or, bring your own and set up your own alfresco feast.

Top Tip: Picnic bookings sell out quickly—plan ahead to avoid disappointment.


How To Get Last-Minute Wimbledon Tickets

Didn’t snag a ticket in advance? Don’t worry—Wimbledon’s famous queue gives fans another chance. Each morning, a limited number of same-day tickets for Centre Court, Court No.1, and Court No.2 are released for those willing to wait in line.

The Wimbledon queue is a rite of passage, where tennis lovers camp out, bond with fellow fans, and cross fingers for a ticket.

For advanced planning, there’s also the Wimbledon Public Ballot, which opens months before the tournament.


Host a Wimbledon Garden Party (and What to Wear)

Can’t make it to SW19? Bring Wimbledon to your back garden with a classic British garden party. Serve up Pimms, champagne, cucumber sandwiches, and (of course) strawberries and cream while streaming the matches with friends.

Dress the part in crisp cottons, linen separates, or a playful floral number that feels just as festive as the occasion. It’s the perfect excuse to go full English garden glam.

Here’s what we’d wear to a Wimbledon-themed garden party

Paulina Shirred Bodice Midi Dress In Pink - image 4 Lillibet Large Floral Print Shirt In Cream - image 2 Lotus Ribbon Work Scallop Hem Top In Cream - image 1


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Whether you're Centre Court-bound or hosting from home, Wimbledon is all about tradition, celebration, and timeless style. With our edit of Wimbledon fashion picks, you’ll be dressed to impress—no matter where you watch the match.