From Paris to Print House: Say Hello to Josephine

The Josephine Print is our most romantic creation yet, blooming across silhouettes that know how to make an entrance. We started with a pencil, a photo from a Paris Flea Market. Then came months of tweaking, testing, and "what if we just…" Until finally – Josephine. Feminine, floaty, a little flirty. Just how we like it.

In this celebration of all things Josephine, we introduce the newest arrivals to Print House that bring this elegant, expressive floral to life. Whether you're dressing for spring brunches, wedding guest season, or simply want something pretty in your everyday, the Josephine print is ready to rise to the occasion.

The Hilda Blouse: Easy Elegance

The Hilda Blouse in Josephine Print brings soft volume and gathered detailing to a classic shape. It's the blouse you'll reach for on days when you want to feel put together without trying too hard.

Styling Tip: Wear it tucked into high-waisted denim or a tailored skirt. Add gold jewellery and ballet flats for that polished Parisian finish.

The Heidy Dress: A Statement with Subtlety

The Heidy Dress in Josephine Print is perfect for everything from late lunches to city strolls. With its fluid fabric, gathered sleeves, and flattering neckline, this dress whispers elegance with every step.

Styling Tip: Pair with heeled ankle boots and a structured blazer for an elevated day-to-evening look.

Heidy Corset Inspired Josephine Print Mini Dress In Cream

The Rachel Dress: Romance in Motion

A timeless cut meets the dreamiest print. The Rachel Dress is all about movement – from the float of the hem to the swish of soft fabric as you walk. Whether you're attending a garden party or stepping out for a quiet dinner, this one feels special.

Styling Tip: Let the print shine by pairing with nude or tan accessories and a soft updo.

Rachel Vintage Inspired Short Sleeve Josephine Print Shirt In Cream

The Hayley Dress: Daylight Dressing, Sorted

The Hayley Dress in Josephine Print is your daytime go-to. With its easy silhouette and romantic tone, it’s ideal for weekends spent browsing flower markets, or just running errands with added flair.

Styling Tip: Slip on white trainers, a crossbody bag, and add a trench coat when the breeze picks up.

Hayley Corset Inspired Josephine Print Midi Dress In Cream

Why We Love It

Josephine isn’t just a print. It’s a story told through flowers and form. There’s romance in every petal, whimsy in every curve. It’s made to move, made to flatter, and made to be remembered. Designed with femininity in mind and finished with care, each piece becomes part of your wardrobe’s narrative – a go-to for the moments that matter.

Fall for Josephine

The Josephine Print has officially joined the Lily and Lionel Print House, and it’s ready to be worn your way. Whether you lean toward subtle femininity or embrace full floral drama, there’s a Josephine piece for you.

Explore the full Josephine collection here and discover your perfect floral moment.